I love the visual arts and fashion and have immersed myself in them my entire life. I am well versed in digital and traditional forms of photo retouching, vector-based graphic art, print making, marketing and design. I am the Senior Production Manager & Retoucher at Charlotte Russe and the Co-Founder & Creative Director of Lemon Twist.
As the Senior Production Manager & Retoucher, I oversee a team of three Production Artists and Retouchers creating all outdoor media, window banners, in-store marketing, merchandise packaging, and all printed material from billboards to business cards. I am the last to sign off on all lifestyle imagery used in the company’s Digital Marketing Departments - from the company website to email blasts and all social media platforms, including the shopping app.
Immersion in Marketing is a great passion of mine. I enjoy being a partner in the execution of big picture marketing goals. Working closely with Art Directors to establish brand guidelines and communicate them across business partners is one of the most rewarding aspects of working in a high level marketing department. Taking deep analytical information about our customers and turning it into a vision through color, texture, imagery and voice is the ultimate success.